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2020-2021 Academic Catalog [ARCHIVED CATALOG]
Undergraduate Courses
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Undergraduate Programs
Law
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LAW 412 - Cyberlaw and Ethics
(3 Credits)
This course examines the legal and ethical environment arising from the use of the Internet and other interactive communication technologies. The course reviews legal frameworks that are evolving for arbitrating issues involving copyright, intellectual property, privacy, free speech, and contracts. In addition, the course highlights ethical issues in the use of computer systems.
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LAW 431 - Business Law I
(3 Credits)
An introduction to the sources of American law; the federal and state court system; the judicial process; the law of torts and crimes. Greater emphasis, however, is placed on the formation, operation, and discharge of contracts; the law of sales; commercial paper and ethics.
Prerequisite(s): ENG 176 , MGT 303 -
LAW 432 - Business Law II
(3 Credits)
This course continues the student’s in-depth analysis of business law by examining topics in government regulation, consumer protection, bailments, agency, real property, wills, trusts, labor, employment laws, and international law.
Prerequisite(s): LAW 431
Management
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MGT 300 - Special Topics in Management
(3 Credits)
This course is designed to provide in-depth study of one particular component of Management. Topics may vary from year to year.
Prerequisite(s): MGT 303 -
MGT 303 - Management and Organizational Behavior
(3 Credits)
The course examines human behavior within organizations through the perspective of the individuals, through formal and informal groups, and through organization-wide processes. Theories developed by Maslow, McGregor, Herzberg, McClelland and others will be explored along with how they can be applied in the current business environment. Topics such as inter-group behavior, perception, communication, decision making, leadership skills and the influence of the environment will be examined in the course. Case studies and experiential exercises are utilized extensively throughout the course.
Prerequisite(s): PSY 160 -
MGT 304 - Business Ethics
(3 Credits)
This course offers an introduction into the concept of values, morality, as well as cultural beliefs and upbringing in all areas of business, from consumer rights to corporate social responsibility. Decisions made by shift managers or corporate presidents may affect thousands of individuals or entire communities. Consumers today expect and demand integrity, honesty, and transparency in all levels of their environment. Understanding those expectations is the key to communicating core values and behavior not only to employees, but society in general.
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MGT 308 - Personal Financial Management
(3 credits)
The course applies the principles of financial planning and management to the personal environment. It focuses on repaying debt and maximizing the use of compounded interest. Topics include budgets, cash flow management, income taxes, banking, identity theft, insurance, renting vs. home buying, and retirement planning. The course is designed to encourage the personal application of financial planning concepts and will include assignments that foster critical thinking skills, and analyses of financial data. Case studies and experiential exercises are utilized extensively throughout the course to reinforce the application of course concepts. Students will be empowered to apply what they learn to their own lives to become financially successful.
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MGT 310 - International Business Management
(3 Credits)
Virtually every business management decision being made today is influenced by global events, and any naive thinking about international politics, economics, cultures, exchange rates and foreign competitors can have quick and adverse effects on a firm’s bottom line. The objective of this course is to provide relevant theoretical and practical insights to management students so that the real world of global business is better understood. This course explores the nature, scope and environment of international business today. Emphasis is placed on national and international forces influencing and directing international business challenges, opportunities, and problems that these forces bring with them.
Prerequisite(s): MGT 303 -
MGT 320 - Entrepreneurship and Business Innovation
(3 Credits)
This course examines the role of effective business practices in terms of business innovation and entrepreneurial activities. Successful new ventures, as well as seasoned organizations, invest in, harness and nurture their capabilities with a profit and market driven methodology. They then execute effective innovation processes resulting in new business policies, market approaches and processes, leading to new products and new and innovative venture strategies. Topics covered will include product, service and operational innovation, new product development, and organizational structural issues leading to effective and dynamic design models that are effective in a post brick and mortar business and market environment.
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MGT 342 - International Human Resource Management (HRM)
(3 Credits)
This course is designed to provide undergraduate students with a critical understanding of the strategic human resource skills required in the 21st century international marketplace. This class will explore issues related to effective management of international human resources in both a multinational environment and smaller organizations. Focus areas include strategy, recruitment and selection, performance management and compensation, management development, and the role of organized labor. In addition, the course demonstrates how an appreciation of international cultures impacts HRM.
Prerequisite(s): MGT 303 or MGT 310 -
MGT 347 - Technology in HR Today
(3 Credits)
This course is designed to provide students with a critical understanding of the technical skills required for the 21st century human resources environment. This course explores the role of HR in a technology-driven environment: HRIS systems in corporations, online recruiting, information age responsibilities of HR, online legal environment for HR, role of IT in training and IT-driven changes to HR operating systems. Computer lab exercises, case studies and experiential exercises are utilized extensively in the course.
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MGT 400 - Independent Study in Management
(3 Credits)
Students with a special interest in a particular topic or area may apply to study under the individual direction of a faculty member. Independent study applicants must submit an application, including an outline of the proposed project, to the appropriate faculty member. All independent studies must be approved by the Vice President for Academic Affairs and are restricted to eligible Juniors and Seniors.
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MGT 428 - Human Resource Management
(3 Credits)
The course applies the principles of the management of people in business. Topics include equal employment opportunity, diversity management, human resource planning, training and development, compensation, employee rights and discipline. The importance of human resource management to the effectiveness of every management position is stressed. Case studies and experiential exercises are utilized extensively throughout the course to reinforce the application of course concepts.
Prerequisite(s): MGT 303 -
MGT 435 - Special Topics in HRM
(3 Credits)
This course is designed to cover a variety of topics to meet and anticipate the changing needs of the dynamic HRM environment that exists in the business arena. Modules will be drawn from such current topics as the role of social media on HR, the impact of globalization, the role of technology in shaping the workforce and the workplace, performance management, diversity management, and cultural issues.
Prerequisite(s): MGT 428 -
MGT 456 - Management Internship
(3 Credits)
Internships with participating companies provide students with the opportunity to gain valuable work experience in their field of study. This practicum encourages students to utilize their acquired knowledge and skills in the working world. Enrollment is restricted to Juniors and Seniors with proven academic success. Students must submit an application to Career Services who is responsible for coordinating the work assignment. Approval is granted by the Vice President for Academic Affairs, who also oversees the grading of the term paper. Course evaluation is on a pass/fail basis.
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MGT 457 - Management Internship
(3 Credits)
Internships with participating companies provide students with the opportunity to gain valuable work experience in their field of study. This practicum encourages students to utilize their acquired knowledge and skills in the working world. Enrollment is restricted to Juniors and Seniors with proven academic success. Students must submit an application to Career Services who is responsible for coordinating the work assignment. Approval is granted by the Vice President for Academic Affairs, who also oversees the grading of the term paper. Course evaluation is on a pass/fail basis.
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MGT 462 - Entrepreneurship
(3 Credits)
This course focuses on providing students with the information and methodologies needed to completely utilize financial and accounting tools with a focus on the challenges and specific needs of entrepreneurial ventures. This course emphasizes the importance of managing cash flows, ratio analysis, pro forma development, basic contract and general business structuring and implementing a business venture plan and/or strategy. Students will identify sources of information and engage in the process of understanding and gathering information from sources such as financial statements, inclusive of corporate 10Q and 10K filings. Students will review, study and evaluate business models of some of the world’s most successful entrepreneurs as well as the world’s most successful organizations. They will explore corporate business models, financial structures and learn to identify resource requirement methodology as well as resource allocation. They will establish risk assessment models and gain a clear understanding of revenue streams to include asset diversification and asset utilization. This course consists of readings, group activities, discussions, lectures, student presentations and in-depth casework.
Prerequisite(s): MKT 305 , FIN 333 , MGT 303 -
MGT 468 - Talent Acquisition and Management
(3 Credits)
The methods and techniques by which employees are recruited and selected for organizations are explored in the broader context of the challenge of talent management in this course. Strategic human resource staffing is emphasized. Topics include the external environmental influences on organizational staffing needs, external and internal recruitment methods, selection devices, interviewing approaches, decision making, orientation, and retention.
Prerequisite(s): MGT 303 -
MGT 472 - Managing Entrepreneurial and Small Firms
(3 Credits)
This course examines the role of effective business management practices in entrepreneurial ventures and small firms. Successful new ventures, as well as small organizations require a unique and innovative approach from leaders, managers and key stakeholders. These firms typically provide an opportunity to manage and lead all aspects of the organization. Unlike many large organizations, every aspect of these firms can be very engaging, challenging and hands on in all or many of the enterprises functions. Every aspect of the organization, from planning, human resource management, marketing and overall production, distribution and daily management can, and generally is, within the daily function of managers as well as leaders.
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MGT 481 - Operations Management
(3 Credits)
This course examines the important concepts and techniques of operations management in various organizations, such as banks, factories, retail stores, hospitals, offices, etc. This course covers typical aspects of managing operations such as forecasting, scheduling, inventory control, and quality control. Management tools such as decision theory and CPM/PERT are explored in detail.
Prerequisite(s): STA 326 , MGT 303 -
MGT 492 - Business Policy and Strategy
(3 Credits)
This is a capstone course in management that addresses management policies and strategies with an emphasis on managerial decision making and the solution(s) to problems faced in a business enterprise which includes those that cross major functional areas of business. Enrollment is limited to seniors.
Prerequisite(s): MGT 303 , FIN 333 , MKT 305 .
Marketing
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MKT 300 - Special Topics in Marketing
(3 Credits)
This course is designed to provide in-depth study of one particular component of Marketing. Topics may vary from year to year.
Prerequisite(s): MKT 305 -
MKT 305 - Marketing Management
(3 Credits)
This course is designed to present the terminology, concepts, basic problems and practices of the marketing environment to students taking their first marketing course. Moreover, this course introduces students to marketing strategy and the principles governing it. It encompasses the major factors involved in the marketing process and an examination of environmental forces affecting this process. Thus it is a survey course with a very strong focus on the principles of marketing and their application and analysis.
Prerequisite(s): ECO 200 , PSY 160 , SOC 161 , ENG 176 -
MKT 352 - Consumer Behavior
(3 Credits)
This course examines why consumers act the way they do in the marketplace. Psychological and sociological influences are studied with respect to their effects on consumer behavior. The consumer decision making process is evaluated from an individual and group perspective. The ultimate goal of the course is to connect what one learns about consumer behavior to the making of sound marketing decisions.
Prerequisite(s): MKT 305 -
MKT 386 - International Marketing
(3 Credits)
This is a managerially oriented course, with an overall objective of developing analytical skills as applied to international marketing. Moreover, this course introduces students to the principles of international marketing. Students gain an understanding of the economic issues driving companies to market internationally. They learn to analyze the global market environment and to formulate and evaluate global market strategies. What is an international marketing strategy? Who uses it? What roles does it play in the organization? This course examines environmental factors affecting marketing management, and is designed to enable students to develop skills to make marketing in the global context. How to find new markets? How to overcome barriers that hinder implementation of marketing programs?
Prerequisite(s): MGT 303 , MKT 305 -
MKT 400 - Independent Study in Marketing
(3 Credits)
Students with a special interest in a particular topic or area may apply to study under the individual direction of a faculty member. Independent study applicants must submit an application, including an outline of the proposed project, to the appropriate faculty member. All independent studies must be approved by the Vice President for Academic Affairs and are restricted to eligible Juniors and Seniors.
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MKT 456 - Marketing Internship
(3 Credits)
Internships with participating companies provide students with the opportunity to gain valuable work experience in their field of study. This practicum encourages students to utilize their acquired knowledge and skills in the working world. Enrollment is restricted to Juniors and Seniors with proven academic success. Students must submit an application to Career Services who is responsible for coordinating the work assignment. Approval is granted by the Vice President for Academic Affairs, who also oversees the grading of the term paper. Course evaluation is on a pass/fail basis.
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MKT 457 - Marketing Internship
(3 Credits)
Internships with participating companies provide students with the opportunity to gain valuable work experience in their field of study. This practicum encourages students to utilize their acquired knowledge and skills in the working world. Enrollment is restricted to Juniors and Seniors with proven academic success. Students must submit an application to Career Services who is responsible for coordinating the work assignment. Approval is granted by the Vice President for Academic Affairs, who also oversees the grading of the term paper. Course evaluation is on a pass/fail basis.
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MKT 461 - Promotion Management
(3 Credits)
The study of an integrated program of advertising, personal selling, public relations and sales promotion designed to present a company and its targeted consumers. An effective promotion strategy designates the role of communications in achieving an organization’s marketing objectives, and students will analyze successful strategies and create promotional plans adhering to the framework studied in this course.
Prerequisite(s): MKT 305 -
MKT 474 - Sales and Sales Force Management
(3 Credits)
This course emphasizes the link between the determinants of sales performance and the actions that sales managers can take to direct and control that performance. Throughout the course, students will experience an overview of personal selling techniques and practical training in the selling process. Furthermore, the course studies the formulation and implementation of strategic sales programs and the evaluation of sales force results.
Prerequisite(s): MKT 305
Mathematics
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MAT 109 - Basic Algebra
(3 Credits)
This introductory course is designed for those students with little or no previous experience in algebra. Emphasis is placed on the basic concepts found in algebra, including operations with signed numbers, fractions, properties of real numbers, order of operations, inequalities, evaluation and simplification of algebraic expressions, solutions to linear equations with applications, exponents, polynomials, and factoring.
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MAT 111 - College Algebra
(3 Credits)
College Algebra is a course that is designed to enhance the student’s essential algebra skills. Topics include linear equations and applications, inequalities, graphing, exponents, polynomials, factoring, and rational expressions. Applications in the real world are emphasized.
The elective course option is available for students who have been evaluated and determined to have requisite math skills to enter directly into MAT 136.
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MAT 136 - Precalculus
(3 Credits)
This course presents a survey of functions, starting with linear functions, quadratic functions, and continuing with polynomial, rational, exponential, and logarithmic functions. Business applications are presented for every type of function, and a complete study of the mathematics of finance is incorporated. The course also prepares the student for handling calculus techniques by presenting rational and polynomial equations and inequalities.
All undergraduate majors are required to take MAT 136 Precalculus. If a student has not already successfully completed College Algebra, it is adviseable that the student register for MAT 111 College Algebra.
Prerequisite(s): MAT 111 -
MAT 234 - Finite Mathematics
(3 Credits)
This course is divided into three parts. Part I is a study of logic, with emphasis on logic operations, truth tables, arguments, and analyzing arguments with truth tables. Part II introduces the student to sets, basic counting techniques and probability topics. Part III covers matrices. Special topics such as Leontief Input-Output models and Markov chains may also be introduced. The graphical calculator TI 83 is required for this course.
Prerequisite(s): MAT 136 -
MAT 298 - Calculus I
(3 Credits)
The students will be introduced to calculus and its applications in various areas of knowledge. The student will further their study of functions. The course will focus on limits, continuity, differentiation, and the applications of differential calculus to business and economics.
Prerequisite(s): MAT 136 -
MAT 299 - Calculus II
(3 Credits)
This course presents the students with the concepts of integration using a variety of techniques. Problem solving skills are emphasized throughout the course, with special consideration given to business, and finance applications. The students complete a project at the end of the course using the skills acquired in their mathematics courses.
Prerequisite(s): MAT 298
Philosophy
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PHL 233 - Logic and Critical Thinking
(3 Credits)
Designed to help one argue on behalf of one’s beliefs so that other people will take one seriously. The argument may be something as abstract as truth or as concrete as an increase in salary. When one asks for an extension on a paper, applies for a job, proposes marriage, or recommends any change that involves others, one puts oneself in a position that requires critical thinking. Critical thinking enables a person to distinguish between beliefs based on matters of taste, preference, and wishful thinking and beliefs based on good reasoning and solid evidence.
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PHL 250 - Introduction to Philosophy
(3 Credits)
A focus on selected major philosophers and the classic issues they confront including man’s freedom, God’s existence, the nature of evil, and the limits of knowledge. Students will be introduced to the variety and complexity of philosophic thinking, both classic and contemporary.
Prerequisite(s): HUM 103 , HUM 104 -
PHL 348 - Ethics
(3 Credits)
A focus on selected major schools of ethical thought, including egoism, utilitarianism, and duty-based theories. Students will be encouraged to gain an awareness of the moral dimension of their own lives as they explore such topics as justice, rights, responsibility, authority, punishment, and the good life.
Prerequisite(s): HUM 104
Psychology
Sociology
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SOC 161 - Introduction to Sociology
(3 Credits)
As an introduction to sociology, this course provides students with theoretical and practical foundations for applying the sociological perspective to understanding contemporary society. This course is designed to acquaint students with the core concepts, theories, research findings, and methods of sociology. At the conclusion of the course, students should be able to identify and explain the fundamental sociological concepts and the key social structures and processes. Students will also begin to learn and understand some information about other cultures. By understanding the importance of using sociological thinking in developing public policy, students will gain a better understanding of some of the contemporary social issues.
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SOC 253 - The American Family
(3 Credits)
The history, changes, and modern roles of the family will be the study of this class. The past three hundred years will be evaluated, as well as the changing function of the American family.
Prerequisite(s): SOC 161 -
SOC 257 - Marriage and Family
(3 Credits)
This course is a sociological and psychological investigation into the institution of marriage; its historical development, social issues and perspectives as well as alternatives.
Prerequisite(s): SOC 161 -
SOC 258 - Social Geography
(3 Credits)
A look at the world, its various regions and resources, and how people and politics are influenced by geography will be the major subject matter of this seminar.
Prerequisite(s): SOC 161 -
SOC 259 - Social Change
(3 Credits)
This course will emphasize the alteration of social interactions, institutions, stratification systems, and elements of culture over time. We will examine changes in our own culture as well as global changes. This course will attempt to bring together knowledge of our social, political and economic world; where we are, how we got here, and where we are going.
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SOC 276 - Current Topics in Sociology
(3 Credits)
This course is designed to keep students on the cutting edge of social trends and is less historic in approach. The most current of social topics will be presented for discussion to assist students in understanding the factors influencing social interaction in American society today. Those topics will be related to culture, social controls, roles in transition, social stratification, institutions, social change, and future.
Prerequisite(s): SOC 161 -
SOC 304 - Gender, Society, and Work
(3 Credits)
This course provides an in-depth review of the research concerning the role of gender in the workplace. Viewed from a historical, psychological, and sociological perspective, the course will discuss biological differences, workplace behaviors, and legal aspects of gender employment. Not “for women only,” this course will analyze the male role and reactions in the workplace.
Prerequisite(s): SOC 161 -
SOC 306 - Modern Media and Society
(3 Credits)
This course will present an examination of the current role of modern media and its relationship to society today. Emphasis will be on a particular type of media per night. Changing roles, rules, and relationships will be examined. The interaction between the media and business, government and the individual will be discussed with cases such as Enron and Exxon being used as examples. Lately, the emergence of “Public Relations” as an important mode of corporate communication as well as “the spin” will be examined. Students will be required to cite and write about a particular case in media relations.
Prerequisite(s): SOC 161 -
SOC 307 - Ethics and Society
(3 Credits)
This course will present modern ethical considerations and expectations in American society. Various areas will be explored such as family, school, business, and daily life.
Prerequisite(s): SOC 161 -
SOC 308 - Business and Society
(3 Credits)
This purpose of this class is to provide students with a reasonable approach to the role of business in American society. The policies and practices of Business Management have broad social consequences. It is important that students in the business world realize the effects of business policy on the society as a whole. The areas of consumerism, ecology, government, regulation, and the like will also be examined. The point of view will be that of management rather than from the worker’s perspective.
Prerequisite(s): SOC 161 -
SOC 309 - The Sociology of Work
(3 Credits)
An analysis of the division of labor in contemporary American society. Historical trends are reviewed. Blue collar, clerical, technical-professional, management, semi-professional, and professional work will be examined in detail, with particular attention given to work in the corporation. Among the major issues considered are work satisfaction, alienation, union membership, rationalization, and power and opportunity.
Prerequisite(s): PSY 160 or SOC 161 -
SOC 310 - American Social Issues
(3 Credits)
This course examines the major social problems afflicting American society. Contemporary social issues will be examined in light of their causes, their consequences, the population affected, and their possible remedies. Special attention will be paid to those social problems which are of local concern.
Prerequisite(s): PSY 160 or SOC 161 -
SOC 345 - Social Science Research
(3 Credits)
An introduction to the field of research methods as they apply to marketing research. The course covers such topics as choosing a research problem, selecting an appropriate research design, data collection, questionnaire construction, data reduction and analysis, and research management. In order to develop the student’s capability to conduct research, the course incorporates several exercises and projects that provide the students with a realistic understanding of the research process. This course aims to teach the basic techniques and also provide practice in conducting exploratory research.
Prerequisite(s): MKT 305 , STA 326
Spanish
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SPN 105 - Conversational Spanish
(3 Credits)
This course will introduce students to the Spanish language, pronunciation, simple grammatical structures, and vocabulary. Emphasis is on oral skills with grammar and writing to support communication ability. Students will learn to engage in dialogue dealing with everyday situations. Emphasis will be on the acquisition of practical, useful vocabulary and expressions needed for effective conversation.
Sports Management
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SPM 301 - Introduction to Sports Management
(3 Credits)
This is an introductory course designed to give students a general overview of sports management. The course will expose students to a realistic view of the opportunities and challenges associated with managing sports and leisure service organizations. In class, students will study common terminology, philosophies, relevant contemporary challenges and the evolution of the field of sports management.
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SPM 302 - Sports Law and Liability
(3 Credits)
This class will expose students to the legal principles and rules of law affecting the management of sports and leisure service organizations. Students will utilize case studies based on court decisions to give them a real world perspective of the law and how it applies to sports and leisure organizations. The class will place an emphasis on risk management, safety, insurance and liability issues. Students will learn about current litigation trends and the development of procedures to minimize legal risks. This class will also include an overview of various agencies that govern sports.
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SPM 401 - Facility Planning and Management
(3 Credits)
This class will provide the students with an introduction to the management of a sport, fitness, recreation, or public assembly facility. The course will focus on planning, designing, equipping, staffing, scheduling, financing and managing a sports and recreation facility. Students will examine functions of event management as they relate to maintenance, security, operations, and evaluation. This course will develop the students’ problem solving and organizational skills by utilizing class discussion, guest speakers, and facility site visits.
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SPM 402 - Current Issues and Ethics in Sports
(3 Credits)
In this class, students will examine current issues, problems, trends and ethical issues as they relate to sports and leisure management. Students will evaluate how these current topics impact the management of sports and leisure organizations. Students will develop the skills and procedures necessary for gathering current information regarding issues and trends in the sports and leisure industry.
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SPM 403 - Sports Marketing
(3 Credits)
This course will help students apply the fundamental principles and practices of marketing to sports and leisure management. Students will learn to utilize the theoretical and practical application of marketing to professional and collegiate sports and the leisure industry. Students will explore the unique aspects of sports marketing compared to traditional marketing and there will be an overview of how to market sports and how sports can be utilized to market other products.
Statistics
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STA 326 - Applied Statistics
(3 Credits)
The objective of this course is to provide students with an introduction to statistics and to enhance their analytical abilities. The course covers descriptive statistics, measures of central tendency and dispersion, probability and probability distributions, confidence intervals and hypothesis testing. The course emphasizes the applications of statistical concepts to business and non-business situations and to common occurrences in daily life.
Prerequisite(s): MAT 136 -
STA 327 - Advanced Statistics
(3 Credits)
This course introduces students to advanced topics in statistics, with an emphasis on business and non-business applications. The course covers hypothesis testing, testing the difference between two means, regression analysis, nonparametric tests, analysis of variance, and forecasting. The course focuses on building strong statistical knowledge, analytical skills, and the applications of statistical concepts to business and non-business situations and to common occurrences in daily life.
Prerequisite(s): STA 326
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