Business Administration, Entrepreneurial Studies Concentration, B.S.

The B.S. in Business Administration, Entrepreneurial Studies Concentration integrates classroom and real world through a dynamic mix of leading-edge knowledge, involvement with successful entrepreneurs, and hands-on development of the key skills such as creativity, market focus, and business planning that are essential to successful ventures. Student learning goals represent the basic knowledge and skills necessary to understand the processes for assessing needs and opportunities in a market, translating an idea into a product or service, and developing a formal business plan, which includes an analysis of funding and of the scalability of the proposed solution.